For Belgium is Design’s annual presence at Maison&Objet in Paris (14-18.01.2027), Wallonie-Bruxelles Design Mode supports a selection of companies and designers from Wallonia and Brussels.
To be supported by WBDM at this fair, send your application before 10.05.2026, midnight.
The show for new trends
A must-attend event for the interior design and homeware sector, the Maison&Objet Paris trade fair will open its doors from 14 to 18 January 2026. Held twice a year, the fair brings together all key players in the lifestyle sector, fostering connections as well as business opportunities amidst a wealth of trends and new products.
Building on its history and solid foundations, Maison&Objet is getting a makeover in 2026, redefining itself and affirming its ability to support the design community. This ecosystem combines both physical and digital solutions. With its January edition, the fair reaffirms Paris as the Capital of Design, at the crossroads of excellence and craftsmanship, offering its finest stage to furniture and the home of the future.
The Belgium is Design collective stand will be located in the new DECOR&DESIGN section, where you’ll find a range of products designed to add a little soul to your decor.
A fine selection of Belgian brands
Promoting Belgian creativity internationally, Belgium is Design aims to be a showcase for new design trends in Belgium. The collective stand brings together a cutting-edge selection of Belgian brands embodying the contemporary art of living.
The aim of this collective presence, in addition to the company’s international commercial development, is to reach international opinion leaders and influencers with a sharp, high-quality selection.
Belgium is Design brings together a selection committee of industry professionals who will analyse the applications according to the following criteria:
- Mature, high-quality products ready for market launch;
- A clear brand positioning (brand image, target audience, pricing, etc.);
- High-quality, professional communication;
- Brand positioning aligned with the Decor&Design section;
- The relevance of the international development strategy in relation to participation in the Maison&Objet trade fair;
How to participate?
The promotional actions organised by WBDM are aimed at a public of Walloon and Brussels companies and designers who meet the following criteria
- Have a production activity in Wallonia and/or Brussels and/or develop an activity for the Walloon and/or Brussels economy;
- Have been selected by WBDM on the basis of an application file in accordance with the detailed Terms and conditions of participation and its annex Registration procedure and conditions (documents in French only)